When the floor is not reached, what is displayed?

Opti Digital Dynamic Price Floors is an optimization tool for both advertising revenue and content quality.

When the price floor is not reached, the technology provides specific rules to display a high quality ad while minimizing the impact on the bidding level - it's part of the smart recovery feature included in Opti Yield.

For more information about our smart recovery technology, please reach out to us through the contact link below.