What lines should I add to my Ads.txt

This article will guide you on the lines you should add to your Ads.txt file when integrating Opti Engage. It's crucial to implement the lines according to our guidelines, for Opti Engage to monetize at its full potential.

# OptiEngage
optidigital.com,p___,DIRECT
pubmatic.com,158939,RESELLER,5d62403b186f2ace
rubiconproject.com,20336,RESELLER,0bfd66d529a55807
smartadserver.com,3379,RESELLER,060d053dcf45cbf3
criteo.com,B-060926,RESELLER,9fac4a4a87c2a44f
themediagrid.com,3ETIX5,RESELLER,35d5010d7789b49d
appnexus.com,12190,RESELLER,f5ab79cb980f11d1
triplelift.com,8183,RESELLER,6c33edb13117fd86
improvedigital.com,1469,RESELLER
onetag.com,806eabb849d0326,RESELLER
# end OptiEngage
For line 1
  1. Replace 'p__' with Your Publisher ID: your Publisher ID is obtained from your Account Manager at Opti Digital. Make sure to include the 'p' prefix in your Publisher ID. Replace 'p__' in the lines with your specific Publisher ID.
    Example: optidigital.com,p541,DIRECT 
  2. Use 'DIRECT' if you are the publisher who owns the properties where you integrate Opti Engage. This implies a direct relationship with Opti Engage.

    OR

    Use 'RESELLER' if you're a channel partner who manage the properties where you integrate Opti Engage.

To maximize your monetization potential with Opti Engage, it's essential to include all the lines in your Ads.txt file. However, we understand that you may need to manage the number of lines for various reasons.


Not all lines in the snippet above carry equal weight. We've ordered them by importance, so when adding lines to your ads.txt file, start from the top of the list. As your operations scale up, consider including additional lines as needed.