What are the main advantages of Opti Engage?

Great user experience, high monetization, easy to set up... Opti Engage offers several benefits for publishers looking to increase their advertising revenue.

Opti Engage offers several benefits for publishers looking to increase their advertising revenue while also providing a better user experience. Some of these benefits include:

  • Great user experience with a non-intrusive, interactive, and visually appealing "stories" design inspired by social networks, allowing for displaying multiple ads per single impression without adding clutter to your pages.
  • High monetization with dynamic templates allowing multiple ads per impression leading to higher inventory ECPM and revenue. The solution delivers high fill rates with integrated with top-tier demand partners.
  • Easy to set up:  Opti Engage is available as a standard Prebid adapter, so you can add it to your programmatic ad stack in close to no time, just like another bidder. 


Additional benefits of Opti Engage include its compatibility with all IAB ad sizes, which eliminates the need for ad-hoc formats. Furthermore, by relying on Prebid Server implementation, Opti Engage provides low latency, since ad calls are parallelized and independent of user's device or browser configuration, resulting in faster ad delivery and a better user experience.