Skip to content
English
Create a ticket Customer portal Sign in
Go to www.optidigital.com
  • There are no suggestions because the search field is empty.

Opti Digital Services: A Strategic Partnership

This article outlines the comprehensive suite of services Opti Digital provides, ensuring enterprise publishers receive not just cutting-edge technology, but also the strategic, operational, and technical support needed to drive sustainable revenue growth.

Opti Digital goes beyond providing cutting-edge technology. We act as an extension of your team, offering a comprehensive suite of services structured to guarantee a smooth transition and long-term, scalable success.
 
Our service model is built on six core pillars:
 
1. Consultancy
Before any code is deployed, we ensure the foundation of your ad stack is perfectly aligned with your overarching business objectives, existing architecture, and monetization strategy.
  • Comprehensive Audits: We conduct deep-dive reviews of your website and app layouts, existing Google Ad Manager (GAM) setup, Unified Pricing Rules (UPRs), and direct campaign configurations.
  • Strategic Planning: Our experts collaborate with you to define optimal ad formats, placements, sizes, and specific behaviors (like refresh and lazy loading rules). We also map out your ideal wrapper strategy (client-side vs. server-side) and establish proper SSP selection and inventory targeting.
2. Implementation
Our technical teams adapt the Opti Digital platform precisely to your unique environment, ensuring a seamless, controlled deployment.
  • End-to-End Setup: We handle the platform and account setup, alongside intricate GAM configurations and validation.
  • Compliance & Testing: We perform Consent Management Platform (CMP) audits, initial setups for consentless monetization (ODAS), and rigorous staging deployments with iterative testing before moving to a stabilized production launch.
3. Secure Onboarding
Our onboarding process is designed to ensure your AdOps teams are fully trained, confident, and ultimately autonomous.
  • Progressive Enablement: We utilize a phased "Crawl, Walk, Run" training methodology, depending if you adhere to a Managed, Saas, or Hybrid model
  • Tailored Training Sessions: We provide deep-dive training on dashboards, Ad Manager discovery, and safe configuration-to-production workflows. 
4. Optimization
The programmatic landscape is constantly shifting, and our partnership ensures your setup is always performing at its peak.
  • Data-Driven Improvements: We conduct continuous performance improvement based on real-time data and your specific business priorities.
  • Proactive Yield Management: Our dedicated team leads weekly optimization and follow-up sessions, advanced yield audits, forecasting, and iterative A/B testing to fine-tune your configuration. We also hold Quarterly Business Reviews (QBRs) to align on strategic roadmaps.
5. Support
We provide enterprise-grade support to ensure long-term stability, transparency, and absolute reliability for your ad stack.
  • Expert Assistance: You gain access to expert support from a dedicated team, available via phone, chat, or email during standard business hours.
  • Proactive & Emergency Care: Our team actively monitors your platform's health to catch anomalies early. For critical issues, we offer extended emergency support with clear escalation paths to our senior technical experts.
6. Custom Developments
We understand that enterprise publishers often have unique, complex architectural needs that go beyond standard configurations.
  • Tailored Engineering: When specific enhancements or advanced integrations are required, our technical team works with you through joint technical scoping.
  • Bespoke Solutions: We deliver JavaScript-based customizations and highly advanced configurations on a case-by-case basis to solve your most specific operational challenges.