How to activate Opti Yield?

The installation process for Opti Yield has 2 main parts: GAM configuration and SDK installation.

The installation process has 2 main parts. The first is the configuration of the GAM. An admin access to your Google Ad Manager account is required for a successful setup. Once granted, Opti Digital creates UPRs, Key Values and manages the extraction of data to feed the algorithm.

The second part is about the media configuration by the publisher: installing the SDK (a software development kit) to enrich the data and push dynamic floor prices. 

That's it, Opti Yield can be launched.

If the Prebid price floors module is not present, an additional step may be necessary to install it. 

Have a look at Opti Yield

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