--- title: How do you measure the uplift brought by Yield Hub? description: When Opti Yield is applied to your inventory, a control group is permanently created where no Opti Yield optimization is performed. --- [Skip to content](https://knowledge-base.optidigital.com/knowledge/how-do-you-measure-the-uplift-brought-by-opti-yield#main-content) English Show submenu for translations [Create a ticket](https://knowledge-base.optidigital.com/knowledge/kb-tickets/new?hsLang=en) [Customer portal](https://knowledge-base.optidigital.com/tickets-view?hsLang=en) ![Logo - BG White (1)](https://knowledge-base.optidigital.com/hs-fs/hubfs/Logo%20-%20BG%20White%20(1).png?width=150&height=56&name=Logo%20-%20BG%20White%20(1).png) Open main navigation Close main navigation - English Show submenu for translations - [Create a ticket](https://knowledge-base.optidigital.com/knowledge/kb-tickets/new) - [Customer portal](https://knowledge-base.optidigital.com/tickets-view) - Go to www.optidigital.com Go to www.optidigital.com Browse the Opti Digital platform, products, and capabilities - There are no suggestions because the search field is empty. 1. [Help Center](https://knowledge-base.optidigital.com/knowledge?hsLang=en) 2. [Yield Hub](https://knowledge-base.optidigital.com/knowledge/yield-hub?hsLang=en) 3. [FAQ](https://knowledge-base.optidigital.com/knowledge/yield-hub?hsLang=en#faq) # How do you measure the uplift brought by Yield Hub? When Yield Hub is applied to your inventory, a **control group** is permanently created where no Yield Hub optimization is performed. This control group has the same configuration that you had when Yield Hub was activated - i.e. the same UPRs. In the dashboard, the gross increase in programmatic revenue provided by Yield Hub is measured by **comparing the ad requests eCPM and inventories of the two groups**. Learn more about[Yield Hub](https://www.optidigital.com/en/dynamic-ad-yield-optimisation/) ### **Need more help?** [Contact us. 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