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Getting Started with Insights Hub

Deploy Insights Hub in three simple steps and start analyzing your monetization performance.

Getting started with Insights Hub requires only three steps.

1. Install the Opti Digital Script

Add the Opti Digital analytics script to your website to enable data collection and reporting.

This allows Insights Hub to capture operational, monetization, and performance data.

2. Grant Google Ad Manager Access

Insights Hub synchronizes reporting data from your Google Ad Manager account.

Only read-only access is required. No inventory changes or trafficking actions are performed.

3. Create User Access

Provide the email addresses of the users who should have access to the platform.

User emails must be associated with a Google account.

Recommended Deployment

For the most accurate reporting, Insights Hub should be deployed across your entire inventory.

Partial deployments may create discrepancies between:

  • Google Ad Manager data
  • Tag-collected data
  • Revenue metrics
  • Audience metrics

If you are considering a partial deployment, please contact your Opti Digital account team.

Need Help?

Our teams are available to assist you throughout the onboarding process and ensure a smooth deployment.