---
title: Getting Started with Insights Hub
description: Learn how to set up Insights Hub, grant Google Ad Manager access, and onboard users to start accessing your analytics.
---
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1. [Help Center](https://knowledge-base.optidigital.com/knowledge?hsLang=en)
2. [Insights Hub](https://knowledge-base.optidigital.com/knowledge/insights-hub?hsLang=en)
3. [Getting Started & Onboarding](https://knowledge-base.optidigital.com/knowledge/insights-hub?hsLang=en#getting-started-onboarding)
# Getting Started with Insights Hub
## Deploy Insights Hub in three simple steps and start analyzing your monetization performance.
Getting started with Insights Hub requires only three steps.
**1. Install the Opti Digital Script**
Add the Opti Digital analytics script to your website to enable data collection and reporting.
This allows Insights Hub to capture operational, monetization, and performance data.
**2. Grant Google Ad Manager Access**
Insights Hub synchronizes reporting data from your Google Ad Manager account.
Only read-only access is required. No inventory changes or trafficking actions are performed.
**3. Create User Access**
Provide the email addresses of the users who should have access to the platform.
User emails must be associated with a Google account.
**Recommended Deployment**
For the most accurate reporting, Insights Hub should be deployed across your entire inventory.
Partial deployments may create discrepancies between:
- Google Ad Manager data
- Tag-collected data
- Revenue metrics
- Audience metrics
If you are considering a partial deployment, please contact your Opti Digital account team.
**Need Help?**
Our teams are available to assist you throughout the onboarding process and ensure a smooth deployment.
- [Ad Manager Hub](https://knowledge-base.optidigital.com/knowledge/ad-manager-hub?hsLang=en#main-content)
- [Overview](https://knowledge-base.optidigital.com/knowledge/ad-manager-hub?hsLang=en#overview)
- [Getting Started & Onboarding](https://knowledge-base.optidigital.com/knowledge/ad-manager-hub?hsLang=en#getting-started-onboarding)
- [Advanced Tag Capabilities](https://knowledge-base.optidigital.com/knowledge/ad-manager-hub?hsLang=en#advanced-tag-capabilities)
- [Ad Formats & Experiences](https://knowledge-base.optidigital.com/knowledge/ad-manager-hub?hsLang=en#ad-formats-experiences)
- [Demand & Header Bidding](https://knowledge-base.optidigital.com/knowledge/ad-manager-hub?hsLang=en#demand-header-bidding)
- [Yield & Pricing Optimization](https://knowledge-base.optidigital.com/knowledge/ad-manager-hub?hsLang=en#yield-pricing-optimization)
- [A/B Testing & Optimization](https://knowledge-base.optidigital.com/knowledge/ad-manager-hub?hsLang=en#a-b-testing-optimization)
- [Insights & Analytics](https://knowledge-base.optidigital.com/knowledge/ad-manager-hub?hsLang=en#insights-analytics)
- [Audience & Targeting](https://knowledge-base.optidigital.com/knowledge/ad-manager-hub?hsLang=en#audience-targeting)
- [FAQs](https://knowledge-base.optidigital.com/knowledge/ad-manager-hub?hsLang=en#faqs)
- [Demand Hub](https://knowledge-base.optidigital.com/knowledge/demand-hub?hsLang=en#main-content)
- [Overview](https://knowledge-base.optidigital.com/knowledge/demand-hub?hsLang=en#overview)
- [Getting Started & Onboarding](https://knowledge-base.optidigital.com/knowledge/demand-hub?hsLang=en#getting-started-onboarding)
- [User Experience](https://knowledge-base.optidigital.com/knowledge/demand-hub?hsLang=en#user-experience)
- [Invoicing and payments](https://knowledge-base.optidigital.com/knowledge/demand-hub?hsLang=en#invoicing-and-payments)
- [Q&A](https://knowledge-base.optidigital.com/knowledge/demand-hub?hsLang=en#qa)
- [Insights Hub](https://knowledge-base.optidigital.com/knowledge/insights-hub?hsLang=en#main-content)
- [Overview](https://knowledge-base.optidigital.com/knowledge/insights-hub?hsLang=en#overview)
- [Getting Started & Onboarding](https://knowledge-base.optidigital.com/knowledge/insights-hub?hsLang=en#getting-started-onboarding)
- [Pre-Built Analytics Dashboards](https://knowledge-base.optidigital.com/knowledge/insights-hub?hsLang=en#pre-built-analytics-dashboards)
- [Custom Reporting](https://knowledge-base.optidigital.com/knowledge/insights-hub?hsLang=en#custom-reporting)
- [Ad Experience Hub](https://knowledge-base.optidigital.com/knowledge/ad-experience-hub?hsLang=en#main-content)
- [Overview](https://knowledge-base.optidigital.com/knowledge/ad-experience-hub?hsLang=en#overview)
- [Getting Started & On Boarding](https://knowledge-base.optidigital.com/knowledge/ad-experience-hub?hsLang=en#getting-started-on-boarding)
- [Ad Formats & Experiences](https://knowledge-base.optidigital.com/knowledge/ad-experience-hub?hsLang=en#ad-formats-experiences)
- [Yield Hub](https://knowledge-base.optidigital.com/knowledge/yield-hub?hsLang=en#main-content)
- [Overview](https://knowledge-base.optidigital.com/knowledge/yield-hub?hsLang=en#overview)
- [Getting Started & Onboarding](https://knowledge-base.optidigital.com/knowledge/yield-hub?hsLang=en#getting-started-onboarding)
- [FAQ](https://knowledge-base.optidigital.com/knowledge/yield-hub?hsLang=en#faq)
- [Release Notes](https://knowledge-base.optidigital.com/knowledge/release-notes?hsLang=en#main-content)
- [2026](https://knowledge-base.optidigital.com/knowledge/release-notes?hsLang=en#2026)
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